Stop boosting posts. Build ads that pay for themselves.

I plan, launch, and optimize Meta and Google ads that actually sell — not just get likes.
Avatar
Avatar
Avatar
Avatar
Avatar

3× ROAS • 6-figure spend managed

3× ROAS • 6-figure spend managed

Most brands waste money on ads.

The fix isn’t “more budget”—it’s a simple system that targets the right people, tells a consistent story, and learns weekly.

Reach the right people at each funnel stage (cold → warm → retarget)

Reach the right people at each funnel stage (cold → warm → retarget)

Tell a consistent story across audiences and creatives

Tell a consistent story across audiences and creatives

Track, learn, and iterate instead of guessing

Track, learn, and iterate instead of guessing

Everything you need to launch and learn fast.

Audience strategy (cold, warm, retarget)

Audience strategy (cold, warm, retarget)

Campaign structure that’s easy to scale

Campaign structure that’s easy to scale

Ad copy angles + creative briefs

Ad copy angles + creative briefs

Pixel + CAPI verification & event mapping

Pixel + CAPI verification & event mapping

Launch plan, budgets, and placements

Launch plan, budgets, and placements

Weekly optimization & clear reporting

Weekly optimization & clear reporting

Go-live in ~10 days when assets/access are ready. First learnings by day 21–28. (Testing required; ad spend not included.)

Go-live in ~10 days when assets/access are ready. First learnings by day 21–28. (Testing required; ad spend not included.)

30-day game plan

Launch, learn, and start scaling in 30 days.

Week 1: Audit & setup

Week 2: Creative direction & structure

Week 3: Launch testing

Week 4: Optimize & scale

What clients say

What clients say

Frequently Asked Questions

Frequently Asked Questions

Quick answers before you reach out.

Quick answers before you reach out.

Do you make the visuals?

I don’t edit videos/images, but I provide creative direction and briefs; you supply final assets.

Do you make the visuals?

I don’t edit videos/images, but I provide creative direction and briefs; you supply final assets.

Do you make the visuals?

I don’t edit videos/images, but I provide creative direction and briefs; you supply final assets.

Can I hire you for an audit only?

Yes — one-off audits and strategy plans are available.

Can I hire you for an audit only?

Yes — one-off audits and strategy plans are available.

Can I hire you for an audit only?

Yes — one-off audits and strategy plans are available.

Do you guarantee results?

I guarantee clear execution and testing — not specific outcomes. Paid ads always involve testing and iteration.

Do you guarantee results?

I guarantee clear execution and testing — not specific outcomes. Paid ads always involve testing and iteration.

Do you guarantee results?

I guarantee clear execution and testing — not specific outcomes. Paid ads always involve testing and iteration.

We already run ads — can you take over?

Absolutely. I’ll audit current campaigns, keep what’s working, and cut waste before relaunch.

We already run ads — can you take over?

Absolutely. I’ll audit current campaigns, keep what’s working, and cut waste before relaunch.

We already run ads — can you take over?

Absolutely. I’ll audit current campaigns, keep what’s working, and cut waste before relaunch.

Do you manage Google/TikTok?

Not at the moment — Meta (Facebook + Instagram) only.

Do you manage Google/TikTok?

Not at the moment — Meta (Facebook + Instagram) only.

Do you manage Google/TikTok?

Not at the moment — Meta (Facebook + Instagram) only.

Ready to put your ad dollars to work?

Let’s build a system that brings the right traffic—and turns it into sales.

© 2025 MRLUSTIN. All rights reserved. Built with care (and coffee).